Snow Commerce/Printful
2022-present
Product (Merchandise) Designer
Design officially licensed merchandise and apparel for clients’ e-commerce platforms, including original graphics and style guide-based products.
Collaborate directly with clients on concept development, creative direction, and product ideation to create cohesive merchandise collections.
Conduct trend and market research, develop mood boards, and create product concepts to guide creative direction and strategy.
Collaborate with production and operations teams to oversee sampling, QA, and final product execution. While applying expertise in apparel graphics and merchandise printing techniques to ensure designs translate effectively across multiple product types.
Empirx Health
2021-2022
Junior Designer
Designed print and digital marketing materials including conference collateral, direct mail, social media graphics, and promotional assets.
Produced presentations, pitch decks, eBooks, and data visualizations to communicate complex information clearly.
Created engaging visual content for LinkedIn and social media, supporting company campaigns and initiatives and increasing brand visibility.
Maintained strict adherence to brand guidelines, ensuring consistent visual identity and clear messaging across all company touchpoints.
The Araca Group
2017-2020
Creative Services Manager
Collaborated closely with the Creative Director and Art Director while contributing to creative direction and concept development.
Led design efforts for apparel and merchandise collections for clients in the live entertainment and music industry, translating brand identities into marketable products.
Monitored the daily schedule and workload of the design team and handled cross-department communication to ensure projects were prioritized correctly and delivered on time.
Creative Services Assistant
Coordinated workflows by organizing and assigning incoming tasks to a team of designers.
Managed incoming client assets, maintaining organized file structures to ensure efficient access and smooth design execution.
Supported the Creative Director and Art Director in overseeing quality of final deliverables.
Supported creative operations by scheduling meetings, documenting notes, and coordinating with freelancers and internal stakeholders.